Margaret Meloy is the Zimmerman University Endowed Fellow and Professor of Marketing in the Smeal College of Business at Penn State. She joined the faculty in 2002 after having served on the faculty in the Department of Applied Economics and Management at Cornell University and the Pamplin College of Business at Virginia Tech. Her research examines consumer and managerial decision-making biases and heuristics, with a special emphasis on how moods influence consumer information processing, preference construction, and choice behavior. Her work has been published in Journal of Consumer Research, Journal of Experimental Psychology, Journal of Marketing Research, Journal of Operations Management, Management Science, Production and Operations Management, Organizational Behavior and Human Decision Processes and Psychological Science. She currently serves on the Editorial Review Boards for the Journal of Consumer Research and the Journal of Consumer Psychology. Professor Molly co-chaired the Society for Consumer Psychology conference in 2010 and served as the Treasurer for the Association for Consumer Research from 2012-2014. She was elected President of the Society for Consumer Psychology in 2018.
- Why do we give gifts?
- What are some tips for gift giving?
- How can we find joy in the shopping process?
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Every Tuesday from 11am -12pm I host The Health Hub, an interactive, forward thinking talk show on Radio Maria Canada. Call, tweet or email your questions as together we explore health issues that are relevant to you from new and innovative points of view.
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